Take part

OTTICLUB

Learning at the Eyewear Show

Otticlub is the industry meeting place dedicated to information and education, a

congress hall for seminars, workshops, presentations, events and conferences on vision and the optical sector

, for those who do not want to miss out on the latest news!

Free admission with MIDO entry pass.
Italian/English simultaneous translation is available for all events.

SATURDAY FEBRUARY 29THSAT
29/2
SUNDAY MARCH 1STSUN
1/3
MONDAY MARCH 2NDMON
2/3
10.30 a.m.
ITS Academy: the MIDO 50th anniversary as seen by future eyeglass designers.
Giovanni Vitaloni (President ANFAO-MIDO); Luigino Boito (President CERTOTTICA); Simona Agnoli (Area Training Director CERTOTTICA); Antonio Palermo (Senior Designer MARCHON and professor at ITS Academy), the students of the ITS Academy.
12.00 a.m.
MIDO Outlook 2020: 50 years of evolution in the industry: where are we now? What more will we see? – Powered by GRS for MIDO.
Enrico Gallorini (Co-founder and CEO GRS Research and Strategy); Giorgio Massignani (Head of Research GRS Research and Strategy).
1 p.m.
100% circular acetate: bringing the circular economy to eyewear.
Glenn Goldman (Global Commercial Director Specialty Plastics Eastman).
2 p.m.
The Gen X Consumer: WGSN guides us to discover the true potential of the most underestimated generation. – Powered by WGSN for MIDO.
Sarah Owen (Senior Editor and Senior Researcher WGSN).
3 p.m.
OmniChannel: dealing with changing patient expectations in the challenging Optics space.
Andy Chance-Hill (OmniChannel Director OCUCO).
4 p.m.
Sustainability Update: WGSN illustrates the latest updates in the fashion and retail industry. – Powered by WGSN for MIDO.
Sarah Owen (Senior Editor and Senior Researcher WGSN).
5 p.m.
Multifocals Vs Presbyopia – The possible solutions 1.
Gianmario Reverdy (Optics professor, expert of ophthalmic lenses); Francesco Loperfido (Ophthalmologist responsible for the service of general Ophthalmology at the San Raffaele Hospital in Milan and professor on contract at the Vita-Salute San Raffaele University); Alessia Bellon (Digital marketing specialist). Moderator Nicola Di Lernia (Influexpert of optics and eyeglass wear).
10 a.m.
The barometer of eyesight health in the principal European countries: MIDO and SILMO present the new project of common research.
Giovanni Vitaloni (President ANFAO-MIDO); Amélie Morel (President SILMO); Frédéric Michaud (Director of the Opinion Department OpinionWay).
11 a.m.
Eyewear Forecast AW 20/21: WGSN will present the latest product trends. – Powered by WGSN for MIDO.
Sarah Owen (Senior Editor and Senior Researcher WGSN).
12.00 a.m.
Preview of the contents of the XXIII INTERDISCIPLINARY CONGRESS of the Zaccagnini Institute. “2030: What are the changes and innovations in correcting sight defects?” Bologna 22-23 March 2020.
Francesco Oldani (Journalist MARK UP and GDOWEEK); Pietro Gheller (Professor of Contactology at the Zaccagnini Institute and Padua University); Anto Rossetti (Professor of optics at the A. Mattioni Institute in Cividale del Friuli, Padua University, previously Executive Dean of BSc in Optometry and Clinical Practice at Aston University and Zaccagnini Institute); Giorgio Righetti (Director of the Zaccagnini Institute).
1 p.m.
OXO Shop: your e-commerce ally.
Massimo Barberis (General Manager Consorzio Optocoop Italia OXO); Daniela Poletti (Marketing & Communication Manager Consorzio Optocoop Italia OXO); moderator Nicola Di Lernia (Influexpert of optics and eyeglass wear).
1.45 p.m.
OXO Link 2020 – the new professional network of vision experts.
Massimo Barberis (General Manager Consorzio Optocoop Italia OXO); Andrea Afragoli (President Federottica); Fabio Mazzolani (Health Director Centro Oculistico Bergamasco). Moderator Nicola Di Lernia (Influexpert of optics and eyeglass wear). Round table with Andrea Milletti (CooperVision Italia CEO); Luca Strigiotti (General Manager of Essilor Italy); Michele Villotti (CEO of Rodenstock Italy) Maurizio Veroli (President and CEO of Hoya Lens Italy).
2.30 p.m.
Cert.O: the first quality certification dedicated to Optical Centres.
Fabrizio Vettore (President Assogruppi Ottica).
2.50 p.m.
TiOptO.
Andrea Afragoli (President Federottica).
3 p.m.
Presentation of the book “Storia dell'ottica” (History of Optics). The most complete compendium ever.
Sergio Cappa (Professor of Optics and Optometry Civica Scuola di Ottica e Optometria in Milan); Silvio Maffioletti (Professor of Optometry IRSOO and University of Turin).
4 p.m.
Multifocals Vs Presbyopia – The possible solutions 2.
Giancarlo Montani (Professor of optics and optometry at the University of Salento); Francesco Loperfido (Ophthalmologist responsible for the service of general Ophthalmology at the San Raffaele Hospital in Milan and professor on contract at the Vita-Salute San Raffaele University). Moderator Nicola Di Lernia (Influexpert of optics and eyeglass wear).

Question time with the ophthalmic industry.
Moderator Michela Vuga (Journalist specialised in the area of health).
5 p.m.
The new Italian magazine of Optometry.
Giuseppe Sicoli (Optician Optometrist); Domenico Brigida (Optician Optometrist); Anto Rossetti (Optician Optometrist).
5.30 p.m.
The tribes of Consumption: from Sitting Bull to Steve Jobs. Becoming a leader of values and people.
Massimo Barberis (General Manager Consorzio Optocoop Italia OXO); Nicola Di Lernia (Influexpert of optics and eyeglass wear).
10 a.m.
Medical-legal problems associated with driving. By the Società Italiana di Oftalmologia Legale (S.I.O.L.) in collaboration with Vision+ Onlus.
Franco Giacotti (Expert of driving safety and Acting Vice-President Vision+ Onlus); Danilo Mazzacane (Outpatient Ophthalmologist Director of Asst Pavia and Asst Melegnano and Martesana Local Healthcare Areas); Demetrio Spinelli (President S.I.O.L. and Vision+ Onlus), Francesco Loperfido (Ophthalmologist responsible for the service of general Ophthalmology at the San Raffaele Hospital in Milan and professor on contract at the Vita-Salute San Raffaele University); Sebastiano Accetta (Ophthalmologist and Secretary Vision+ Onlus); Roberto Tripodi (Medical & Professional Relations Manager Essilor Italia).
11 a.m.
Environmental sustainability and Packaging. Expectations and value perceived by the consumer regarding environmentally sustainable eyeglass cases.
Alessandra Musumeci (Commercial Director Area Opticians Fedon Group); Alessandra Dragotto (Director of Research SWG); Marcello Albertini (General Manager and Operations Manager Fedon Group); Giorgio Cabras (Commercial Director Area OEM Fedon Group).
12.00 a.m.
European Compliance: impact and gaps of the new Regulations on ME and PPE.
Giovanni Vitaloni (President ANFAO and MIDO); Henk Vanhoutte (General Secretary European Safety Federation); Claudio Galbiati (President ASSOSISTEMA Safety); Marco Tappainer (Head EUROM1 Technical Committee and President UNI Technical Commission “Optics and Photonics”); Silvia Stefanelli (Solicitor, Stefanelli Law Firm). Moderators Marco Tappainer (General Manager CERTOTTICA) and Tommaso Morandin (Commercial Manager DOLOMITICERT).
2 p.m.
The evolution of the retail store in the digital era. – Powered by Platform.
Giulia Gerosa (Professor Bicocca University Milan); Alberto Pasquini (Manager of Retail Strategy and Development AISM Associazione Italiana Sviluppo Marketing); Massimo Giordani (President and Manager of Digital Innovation AISM Associazione Italiana Sviluppo Marketing); Simone Micheli (CEO Simone Micheli Architectural Hero). Moderator Simona Finessi (Managing Director PLATFORM).
3.30 p.m.
Sustainability: an important competitive leverage.
Rossella Sobrero (President FERPI Federazione Relazioni Pubbliche Italiana and professor of social and institutional communication at the University of Milan).
4.30 p.m.
Ophthalmic Lens designed with artificial intelligence (AI). Powered by Novar.
Gabriel Martin (Physicist).
Take part
Exhibiting halls BESTORE Award MIDOTV Media Gallery 2019 Sustainability