PRODESIGN DENMARK New colour concepts

Danish eyewear brand ProDesign, part of Design Eyewear Group, has introduced new concepts with fine detailing and rich colours, made to frame ‘the beauty of the eyes’. This season the range is inspired by the dynamic colours of the fashion industry. The Iris Collection offers a mix of colourful hues and curvy shapes, inspired by timeless jewellery design. “The palette of the new concepts is inspired by the magnificent colours of gemstones as well as true metal tones creating a luxurious look,” says Marie-Louise Japhetson, Eyewear Architect at ProDesign Denmark. “The season I have played with negative space creating an elegant light expression.”
The Iris Collection 5333-35 highlights metal frames inspired by brooch design and titanium models with elegant dusted metal colorations.


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Exhibiting halls Otticlub Media Gallery 2019 Sustainability