Milan | February 29, March 1 - 2 | 2020
The greatest international event dedicated to eyewear is scheduled for Feb. 25-27 at Fiera Milano Rho
After a record-breaking edition, with over 1200 exhibitors, including 106 new ones, and an attendance of 52,000 qualified visitors from all over the world, MIDO, the most important professional event dedicated to eyewear at international level, does not intend to stop being amazing and talked about. From February 25 to 27, 2017, companies, buyers, journalists and the industry leading trendsetters will again be at MIDO to meet, do business and be inspired by a magical, engaging atmosphere. A unique experience, where human contact is facilitated by beauty and fed by innovation; where business also means insights and curiosity opens up new and surprising roads. An appointment not to be missed, a wonder to be lived.
February 25, 26, 27 2017
MIDO, LIVE THE WONDER
THE 2017 ADVERTISING CAMPAIGN