WMIDO - Milano Eyewear Show - February 4-5-6 - 2023
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Appointments in Safilo

July 27 2012
Massimo Renon is the Group's new head of Europe, Middle East and Africa Safilo Group has announced the appointment of Massimo Renon as Head of the EMEA Business Region. Massimo Renon will take up his new position in September and will report directly to Group CEO Roberto Vedovotto. Massimo joined Safilo from Ferrari, where he was Global Head of Sales and After Sales. Previous experience included several years in Luxottica, where he was made New Europe Region Director after successfully holding positions with growing responsibility in Italy and at international level.   Safilo CEO Roberto Vedovotto said: "I am extremely proud to announce the appointment of Massimo Renon as head of our business in Europe, the Middle East and Africa. With billings of about 460 million euros, the EMEA region is the heart of Safilo's global business.   "The competitive scenarios and growth challenges that characterize this enormous area of potential consumers have led to sharing a path to future growth with Massimo, whose personal and professional characteristics are bound to make it a success.   "His leadership, combined with a thorough knowledge of the sector and expertise in developing premium/luxury brands, will contribute to increasing the strength of our management team. I am pleased to give Massimo a very warm welcome."
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