WMIDO - Milano Eyewear Show - February 4-5-6 - 2023

Davidoff, quality and design for men’s frames with modern charm

July 20 2016
Minimalistic design, elegance and sobriety are the key concepts of the frames – eyeglasses and sunglasses – signed by Davidoff, brand of Menrad group. Every model is the result of a study of shapes and materials, but also expression of a life philosophy: savour every moment. The real luxury is to live every experience with passion. 09_7343_322_ copiaThe brand’s eyewear reflects these values and focuses on high-quality and fine materials as fundamental element of their models, without, of course, omit the added value of the craftsmanship, the attention to details, innovation and uniqueness. Davidoff collections are the proof of a research inspired from an international context, by incorporating influences from all over the world. What is the aim of this journey? Reach the highest level of perfection. 09_7135_6287 copiaAmong the models of the SS2016 stands the iconic shape with square lines and mirrored blue lenses, perfect accessory for sunny days; the casual and classic look of the metal with double bridge for who has a dynamic life style. In the sunglasses eyewear dominates acetate proposals with classic colours – beige, brown, black and bicolour – or with metal details that gives highlights. There are also daring combinations, black with details in contrasting red. Metal models are inspired from a dated elegance, light and with a minimalist allure accessories. 09_7133_4136 copiaPrescription collection – alongside neutral colours as sand, Havana, black, beige – discovers a heated colour palette which draws shades of blue, green and red. The metal glasses show off “important” sidepieces with treatments and manufacturing that reminds wood and gives heat notes that soften the sober and elegant lines. Full of character and with contemporary style, Davidoff’s glasses are the ideal accessory for a modern gentleman.
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