WMIDO - Milano Eyewear Show - February 4-5-6 - 2023

New Terrex-pro model for Adidas

September 4 2009

 Correct eye protection and clear sight are absolutely essential, especially when climbing mountains.

In their efforts to achieve peak performance, mountaineers are hindered by bright light, strong UV rays and difficult weather conditions like ice, snow, wind and freezing temperatures. Top-quality, strong eyewear is therefore a crucial part of mountaineering equipment.

“When I put my limits to the test on expeditions and extreme climbs, nothing is more important that first-class equipment. Every movement must be precise and requires absolute concentration and overall vision must never be lost. This makes eye protection a matter of life or death. Glare from snow can be the worst thing when you’re in the mountains”, explained world-famous mountaineer Robert Jasper.

Together with outdoor athletes like Thomas and Alexander Huber, Tomaz Humar, Gerlinde Kaltenbrunner and Albert Leichtfried, Jasper’s long experience has contributed to the development of a new Terrex-pro model by Adidas eyewear. The result is revolutionary outdoor eyewear with the very best performance.

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