WMIDO - Milano Eyewear Show - February 4-5-6 - 2023

Waiting for DaTE 2022: L.G.R.

August 26 2022

DaTE – Shaping Avantgarde, the exhibition that presents the future of eyewear, awaits you from 10 to 12 September 2022 at Stazione Leopolda in Florence.

This unique location will host the most original collections from brands that share an ability to create, experiment, innovate and amaze.

As the 10th edition of DaTE approaches, we have interviewed some of the key players.

Today, we meet Luca Gnecchi Ruscone, CEO and Founder of L.G.R.

Why have you decided to take part in DaTE and which opportunities does the event offer you?

DaTE is the first big fair in the second half of the year, and it allows us to present an exclusive preview of our new collection to the entire market.

Which three adjectives best describe DaTE in your opinion?

Easy - effective, efficient, simple to organise in terms of stand and location.

Lively - it always allows us to meet lots of people and collect useful feedback for company development.

Familial - thanks to the smaller dimensions, there is always a friendly, positive atmosphere with customers.

What will you present?

This year we will present both the new eyeglasses 2023 collection and the first sunglasses models for 2023.

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WMido – World Weekly Wonder – is the editorial project of MIDO, the world's leading international Optics, Optometry, Ophthalmology exhibition. WMido is designed to give timely, comprehensive eyewear-related news, with a keen eye on the parallel worlds of fashion and design. The latest news, in-depth reports, interviews, and comments so that readers will not miss out on anything and can stay connected with the business world and the market.