I-I al Campionato del Mondo di Moto2 con Pol EspargaròI-I at Moto2 World Championship with Pol Espargaró
Lo stile e le performance del marchio insieme al talento del campione spagnolo alla conquista del titolo mondiale Pol Espargarò, giovane campione spagnolo, astro nascente del motociclismo mondiale, sarà il testimonial di Italia Independent nel Campionato del Mondo 2013 di Moto2. L'accordo è stato presentato sabato al Mugello, in occasione del Gran Premio d'Italia. La conferenza stampa, svoltasi alla presenza dei giornalisti sportivi di tutto il mondo, ha avuto come suggestiva cornice l'hospitality della scuderia di Pol, il Team Tuenti HP 40 del leggendario Sito Pons. "Italia Independent entra nel Motomondiale al fianco di un pilota di grande talento, con un seguito straordinario non soltanto in Spagna, ma in tutto il mondo. Il Motomondiale è una vetrina affascinante, altamente tecnologica, sede ideale per i nostri prodotti. La partnership con Pol Espargarò si iscrive in una più ampia strategia di visibilità internazionale che Italia Independent persegue ormai da tempo sui principali mercati mondiali." ha dichiarato Giovanni Accongiagioco, Managing Director di Italia Independent. "Essere il testimonial di Italia Independent, brand innovativo e di qualità, è per me motivo di grande soddisfazione; sono sicuro che insieme potremo raggiungere gli obiettivi che ci siamo prefissati . Sono sorpreso di quante persone si interessino agli occhiali che indosso, sia quando mi incontrano per la strada che sui social media, sottolineando le loro caratteristiche di eleganza e innovazione; spero che i miei risultati sui circuiti di tutto il mondo potranno aiutare il brand ad acquisire ancora maggiore visibilità. Ora che guardo il mondo attraverso gli occhiali Italia Independent spero di riuscire a vedere quello che ho sempre sognato." ha dichiarato Polyccio, orgoglioso dell'edizione speciale a lui dedicata, riportante il suo logo e il numero 44. Per il campione spagnolo è stata creata una linea speciale di prodotti sviluppati sulla base del modello più popolare del brand, lo 090. Ben dieci sono le varianti di "Unique Edition for Pol Espargarò" che il pilota indosserà sui circuiti di tutto il mondo. Lo stile di ciascun occhiale è stato definito da Pol in sinergia con il team di designer di Italia Independent, ispirandosi alle grafiche del suo casco e ai colori del team. Tanti i trattamenti scelti, attingendo all'ampia gamma offerta da I-I. Tra questi il frontale realizzato in UV-LUX ®, che rende la superficie dell'occhiale soffice come se fosse rivestita in velluto. Presente su ogni occhiale il numero scelto da Pol all'inizio della sua carriera, il 44, oltre che il suo soprannome – Polyccio - inserito all'interno delle aste.
The brand's style and performance combined with the Spanish champion's talent to win the world title Pol Espargaró, a young Spanish champion and a rising star in world motorcycle racing, will be the Italia Independent testimonial at the 2013 Moto2 World Championship. The agreement was presented on Saturday at Mugello during the Italian Grand Prix. The press conference, which was attended by sports journalists from all over the world, was held against the evocative hospitality backdrop of Pol's stable, the Team Tuenti HP 40 of living legend Sito Pons. "Italia Independent has entered the Grand Prix motorcycle racing season at the side of a highly talented rider with an extraordinary number of supporters, not only in Spain but all over the world. The Grand Prix motorcycle racing is a fascinating, highly technological showcase and the ideal place for our products. The partnership with Pol Espargaró is part of a wider international visibility strategy that Italia Independent has been pursuing in the world's major markets for some time now" said Giovanni Accongiagioco, Managing Director of Italia Independent. "Being the testimonial for an innovative and quality brand like Italia Independent gives me enormous satisfaction. I am certain that together we will achieve the objectives we have set. I am surprised that so many people are interested in the glasses I wear, when they meet me in the street and on social media, and emphasize their elegance and innovative features. I hope that my results on the world's circuits will help the brand to acquire even greater visibility. Now that I see the world through Italia Independent eyewear, I hope that I will see what I have always dreamed of" declared "Polyccio", proud of the dedicated special edition with his logo and the number 44. For the Spanish champion a special line of products was created and developed on the basis of the brand's most popular model, 090. There are ten variants of the "Unique Edition for Pol Espargaró", which the rider will wear on circuits all over the world. The style of each model was defined by Pol in synergy with Italia Independent's designer team taking inspiration from the graphics on his helmet and his team's colors. The many treatments chosen are part of the wide range offered by I-I. They include a front in UV-LUX ®, which gives the surface of the eyewear a velvety feeling. The number chosen by Pol at the beginning of his career, 44, is on every model as well as his nickname – Polyccio – on the inside of the temples.
The brand's style and performance combined with the Spanish champion's talent to win the world title Pol Espargaró, a young Spanish champion and a rising star in world motorcycle racing, will be the Italia Independent testimonial at the 2013 Moto2 World Championship. The agreement was presented on Saturday at Mugello during the Italian Grand Prix. The press conference, which was attended by sports journalists from all over the world, was held against the evocative hospitality backdrop of Pol's stable, the Team Tuenti HP 40 of living legend Sito Pons. "Italia Independent has entered the Grand Prix motorcycle racing season at the side of a highly talented rider with an extraordinary number of supporters, not only in Spain but all over the world. The Grand Prix motorcycle racing is a fascinating, highly technological showcase and the ideal place for our products. The partnership with Pol Espargaró is part of a wider international visibility strategy that Italia Independent has been pursuing in the world's major markets for some time now" said Giovanni Accongiagioco, Managing Director of Italia Independent. "Being the testimonial for an innovative and quality brand like Italia Independent gives me enormous satisfaction. I am certain that together we will achieve the objectives we have set. I am surprised that so many people are interested in the glasses I wear, when they meet me in the street and on social media, and emphasize their elegance and innovative features. I hope that my results on the world's circuits will help the brand to acquire even greater visibility. Now that I see the world through Italia Independent eyewear, I hope that I will see what I have always dreamed of" declared "Polyccio", proud of the dedicated special edition with his logo and the number 44. For the Spanish champion a special line of products was created and developed on the basis of the brand's most popular model, 090. There are ten variants of the "Unique Edition for Pol Espargaró", which the rider will wear on circuits all over the world. The style of each model was defined by Pol in synergy with Italia Independent's designer team taking inspiration from the graphics on his helmet and his team's colors. The many treatments chosen are part of the wide range offered by I-I. They include a front in UV-LUX ®, which gives the surface of the eyewear a velvety feeling. The number chosen by Pol at the beginning of his career, 44, is on every model as well as his nickname – Polyccio – on the inside of the temples. 


