The Eyewear State of the Art

February 3-5, 2024 | Fiera Milano, Rho

ITA   |   ENG
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BESTORE AWARDS

The best optical stores in the world


BESTORE 2023 features two categories: BESTORE DESIGN and BESTORE INNOVATION. You are invited to apply to ONLY ONE category, by filling out the form and, where requested, by uploading the files needed to complete your application.

An international jury of industry managers, visual merchandisers, designers and design experts will choose the best store in each category.


DESIGN: how the store looks and feels, and how lay-out, materials, design, furniture and general atmosphere contribute to create a unique shopping experience.

BESTORE DESIGN

INNOVATION: all aspects pertaining to the relationship with the customers and with the suppliers, customer interaction and engagement, digital communication, the peculiar story of the store, its professional, human and emotional aspects.

BESTORE INNOVATION

BESTORE DESIGN 2023

Here's the winner of the Bestore Design award

OTTICA BUX
The winner of the Bestore Design Award 2023 is OTTICA BUX store by Sabino Bux, Altamura (Italy). OTTICA BUX is able to achieve an incredible mix of elements and settings, a perfect synchrony between elegance and luxury, art and craftsmanship, with details that link the eyewear world to the world of music.
BESTORE INNOVATION 2022

Here's the winner of the Bestore Innovation award

MEGAOPTIKA
The winner of the Bestore Innovation Award 2023 is MEGAOPTIKA store by Taras Proniv, Lviv (Ukraine). MEGAOPTIKA manages to combine ophthalmic disease treatment, advanced diagnostics and a wide selection of products, working even in such tough times as they are experiencing in this moment of extremely risky conditions. It is distinguishing itself by resourceful entrepreneurship.