MIDO by numbers
The success of MIDO in numbers
Each edition of MIDO reinforces its leadership as the premier international eyewear event: a vibrant hub where companies, buyers, designers, and industry professionals from every corner of the world come together.
The numbers speak for themselves: tens of thousands of visitors, hundreds of exhibitors, and one shared purpose presenting new collections, exploring emerging trends, and creating fresh business opportunities.
Figures that not only reflect steady growth but also set the pace for innovation across the industry.
From website and social media performance to international press coverage, every data point confirms the strength of an event that continues to inspire, connect, and shape the future of the global eyewear sector.
MIDO Live: attendance and key players
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42,000
VISITORS from 168 countries
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1,200
EXHIBITORS from 50 countries
WEB SITE
35,000 users
190,000+ unique visitors
360,000+ active sessions
SOCIAL NETWORK
3 million views
300,000+ user interactions
DEM
2 million newsletters delivered
30.4% open rate
