Vogue Eyewear is online
Vogue-Occhiali.com (Vogue-Eyewear.com in the international version) is the new Internet site for the Vogue Eyewear collections, the brand owned by the Luxottica Group.
Vogue-Eyewear.com is a vivacious site with attractive graphics, where the delicate color combinations and an essential, but elegant and sophisticated interface capture the attention and invite surfing.
Developed using the Macromedia Flash technology, surfing the new Vogue Eyewear site is simple and immediate.
The Homepage, with its variety of pastel shades and images of Paola Barale, the brand testimonial, gives simple and immediate access to the site's 6 sections. The subjects handled in each section not only offer surfers the possibility of finding out more about the Vogue world through the press releases, by the visualization of the collections and by keeping up-to-date by registering with the newsletter, but also fun and interaction with features like the screensaver, e-cards and an online game with Paola Barale as protagonist.
By accessing the 'Sun Collection' and 'Vision Collection' the wide range of eyewear with the main models in each line can be admired together with original design details and a play of colors that are always in line with the latest dictates of fashion.
The 'What's Hot' section is especially worth looking at. An area perfectly in line with the Vogue style that is always so hype, a real gem in which the most aware connoisseurs of fashion will find the 'hottest' models. On the occasion of the launch of the new website, the trend in black & white fashion is suggested and interpreted by Paola Barale: a sunny image flanked by a 'nocturnal' shot. By clicking on the two pairs of glasses worn by the showgirl (mod. 2314S and 3474S) the models can be viewed all round thanks to the flash technology.
The 'Community' area offers surfers the chance to interact, have fun and play with the Vogue world. Four subsections: 'Play with Paola', 'Newsletter', 'E-Cards', 'Screensaver'.
In Play with Paola, surfers play the role of Paola Barale's personal stylist. Simply choose from the models proposed and see them being worn by the showgirl. By registering for the Newsletter the real world of Vogue can be entered by receiving news, images and invitations to special events that Vogue has reserved for all its fans. For Paola Barale fans, Vogue has developed an ad hoc interactive project where surfers can use the e-cards to send their virtual thoughts and dedications to friends and relations. The interactive area in the Community section closes with the Screensaver zone; with a simple click, PCs can be personalized with images from the latest Vogue print campaign with Paola Barale. The superb, unique and exclusive photographs are by Serge Guerand, the famous Parisian photographer and collaborator on the most prestigious fashion magazines.
The last section of the new Vogue portal is dedicated to press releases and is an invaluable tool for people in the trade and for anyone who wants to keep up-to-date on fashion news and trends, a space where all the latest Vogue releases can be found.
