Marchon Eyewear, Inc. and Plastic Bank Announce Renewal of Global Partnership
The partnership began in 2002 with a plastic consumption offset program involving Marchon's Dragon brand.
Marchon Eyewear, Inc., a manufacturer and distributor of quality optical and sun eyewear, has announced the renewal of its global partnership with social fintech Plastic Bank. This time, the initiative will involve Marchon’s Nautica and Columbia eyewear brands.
The partnership will support the collection of plastic waste from the environment and improve the lives of community members collecting along the most vulnerable coastal areas, particularly in Brazil. Through this collaboration, the two companies will generate a positive environmental, social, and economic impact. By choosing Nautica or Columbia eyewear, customers help support Marchon's annual commitment to prevent at least 45,455 kg of plastic—equivalent to 2,272,750 500ml PET plastic bottles—from polluting the environment.
“We are very proud to renew our partnership with Plastic Bank, and these brands are undoubtedly the right fit for this program,” said Gabriele Bonapersona, Chief Brand Officer, Marchon Eyewear, Inc. “We aim to carry this successful partnership forward and focus on the Nautica and Columbia brands to strengthen our commitment to greater social responsibility and to advance our EYES ON TOMORROW™ initiative, which aims to create a more sustainable future for our eyewear and operations.”
“Through our projects and collaborations, we at Plastic Bank empower communities and contribute to environmental regeneration. The partnership between Marchon and Plastic Bank shows how businesses can succeed and grow alongside people and the planet when social and environmental impact are prioritized,” said David Katz, Founder and CEO of Plastic Bank. “Together, we enable customers to become agents of change every time they choose Nautica or Columbia.”
The Nautica brand features sunglasses and optical models from the Wavemaker collection, created using the innovative Eastman Tenite™ Renew, while the Columbia line offers frames made from plant-based resin. Both Nautica and Columbia create classic, versatile eyewear designed for those who love fashion—and the environment.
