Jose De La Rubia

Jose de la Rubia holds a Bachelor's Degree in Optics and Optometry and a Master's Degree in Commercial Management and Marketing. Beginning his career as a Retail Manager, he honed his expertise in driving sales performance and optimizing customer experience. He is a seasoned Product Marketing professional with over 17 years of experience at the forefront of the ophthalmic industry. His career is distinguished by a unique blend of strategic retail management and cutting-edge product development, giving him a 360-degree understanding of the market, from consumer to the product, and including the optician's perspective