Esa research on sunglasses

At a special press conference to be held at Silmo, Esa (the European Sunglass Association) will present the results of the first multi-country European research on sunglasses carried out on behalf of the companies it represents.

The countries involved in the research (England, Germany, Spain, France and Italy) represent a total market of 380 million inhabitants. Thanks to the data collected and analyzed, Esa intends to offer its members greater visibility in this market and greater information on the needs and requests regarding sunglasses.

This consumer study will be continued every year to identify market trends and their possibilities of development.