Website restyling for Look the concept factory

After the more than positive results of Mido 2004, the 'Made in Italia' campaign continues. Launched by Look the concept factory, it informs Italian and foreign opticians about the origins of its products.

The restyling of the website image is part of this initiative and shows the 'conceptual' layout of the campaign and, in the product section, the most significant changes in the Look Occhiali, Look@me, Lookkino and Avd Augusto Valentini Design collections launched during Mido 2004.

The 'Made in Italia' campaign will continue throughout 2004 in the Italian trade press and at outlets, with a program of personalized windows that will involve many of Italy's top opticians.