Briko and Bode Miller together until 2008

A sponsorship agreement has just been entered into between Briko and American skier Bode Miller, the star of the Alpine skiing world. Both parties are highly enthusiastic about continuing a relationship of collaboration and friendship which has been established in recent years.

'We could not prevent from linking our brand to Bode' stated Donn Kellogg, Briko's new Marketing Manger. 'He has the most pumped-up personality in the world of skiing. His way of experiencing sport and competitions stands out and is in line with our ideas. At Briko we believe in a way of skiing which is more cheerful, imaginative, open to enjoyment and, above all, to entertainment. As well as wearing our products, Bode will also play a major role in the project for developing a new helmet for the 2007 season. The details are top secret'.

During the 2006-7 season, Bode Miller will wear the Odissey goggles and Stratos helmet competition combo, and White Peak glasses for leisure time.