Moschino and Gianfranco Ferrè at major Italian airports

The Moschino and Gianfranco Ferrè brands have both begun an outdoor campaign in three of Italy's major airports: Milan Malpensa and Rome Fiumicino for Moschino, and Venezia-Tessera for Gianfranco Ferrè.

Since June 1, the Moschino S/S 2008 sunglasses campaign, in a 4x2 m poster, has been displayed in the departures area for flights to Milan Linate from Fiumicino in Rome. From mid-June Moschino eyewear will be seen in a mega 9x2 m illuminated panel in the new check-in area for flights to the UK and USA from Milan Malpensa.

Gianfranco Ferrè chose the Marco Polo airport in Venice for its billboard also dedicated to eyewear under license to Allison. The campaign image will be on display until the end of September.

The recently ended Dunhill campaign with British actor Jude Law as its testimonial, was at Rome Fiumicino for the entire month of May.