Bolle’: two points by Didier Défago at World Cup
After six years of patience, Défago is back big-time! And the successes continue. On the snow at Kitzbühel Saturday, January 24, Défago had a great win at the World Cup after a breathtaking descent.
Sponsored by Bollé, the Swiss skier wore Nova goggles (Macaw frame – Modulator Vermillon lens).
With its team of alpine skiers of various European nationalities (Finnish, French and Swiss), Bollé now has an excellent team: champions Kalle Pallander, Tessa Worley and Marie Marchand-Arvier are just an example.
Sponsoring some of the best professional skiers is a fundamental pillar of the brand’s marketing strategy and has been part of its story since the Sixties.



