
De Rigo Vision and Carolina Herrera announce new license agreement
De Rigo Vision and Carolina Herrera Ltd. have announced that they have signed a license agreement for the creation, production and worldwide distribution of the vision and sun collection with the Carolina Herrera New York and CH Carolina Herrera labels.
De Rigo Vision S.p.A. managing director Michele Aracri stated: "We are proud to work with such exclusive brands as Carolina Herrera and CH Carolina Herrera that are so popular and appreciated throughout the world for their luxury and extreme elegance. We are ready to begin new eyewear projects in the name of the highest aesthetic and quality standards thanks to sophisticated design and exclusive production techniques".
Caroline Brown, president of Carolina Herrera Ltd., added: “De Rigo shares the principle values at the basis of the Carolina Herrera philosophy while at the same time respecting total commitment to the product from design to production with maximum expertise. We are enthusiastic about having a partner in the luxury sector that is so expert and able to provide the widely different nuances of natural elegance. This collaboration guarantees our business a new and important contribution to a range of products that express the luxury and lifestyle characteristic of the Herrera brands".
Carolina Herrera New York eyewear will be top of the range products synonymous with timeless femininity and elegance. CH Carolina Herrera eyewear will reflect the joyous spirit of the lifestyle collection with luxury fit for any time or occasion. The Carolina Herrera New York and CH Carolina Herrera collections will be distributed by the De Rigo Vision sales network, which includes opticians and the most exclusive department stores worldwide, and Carolina Herrera boutiques. The new 2012 collections will be available by November 2011.
The license agreement is for five years.