New "ad lib" models for an ever-growing public

"Ad lib" is one of the few eyewear brands that are able to offer very fashion-conscious young adults a product that superbly combines fashion and comfort. The latest collection of eyewear from the Charmant Group, the world specialist in the production of high-profile eyewear in titanium, brings a breath of freshness to the range of quality products offered by opticians.

“Ad lib” is a superb combination of fashion and comfort. And just as "ad libitum", the Latin for "at one’s pleasure", suggests, young fashion-conscious consumers can choose and wear "ad lib" eyewear with greater gusto and freedom for a casual and personal style that suits their own lifestyles in any circumstances.

According to many opticians, offering reliable and top quality new models is successful because they present a clear and exclusive image of the collection in a variety of designs, materials, uses, prices and technologies.

Compared to the first collection, the new models for trendy and imaginative young men come in different styles with modern layering techniques. Inspired by cars and their interiors, the frame features slits and bevels to create a dynamic, three-dimensional look. For the “ad lib” man, colors are bright and highly original. In layered metal or acetate, the engraved two-color frame comes in contrasting, masculine colors. Charmant’s experience guarantees the absolute functionality of the temples and the comfort of the acetate frame is far and away superior to any with conventional hinges.

Originality, the distinctive characteristic of the “ad lib” collection, is also given by Charmant’s use of advanced technologies for working on titanium and is expressed in the structure of the end pieces. By taking full advantage of the properties of beta titanium, the frame has an exceptionally soft grip and fits comfortably thanks to the exclusive spring hinges.

An overview of the models:

AB3108U
Semi-rimless frame in metropolitan style. The wearer’s personality is reflected in the modern structure of the front piece in knurled titanium, totally original temples with three beveled slits and in two colors for a look that’s decidedly masculine. And on the end pieces, the “ad lib” icon: the <A-ha> logo. The exclusive hinges on this particular model guarantee comfort and excellent fit despite the shape of the temples.

AB3112U
A modern remix of a vintage frames in acetate.
Dynamic engraving on layered acetate and the choice of color give this model an innovative look. The “power” logo is a feature at the sides of the front piece and on the end pieces.
This delightfully shaped frame is one of the most comfortable of the acetate models on the market thanks to its unique hinges.

AB3110U
This frame features a decidedly trendy and oversize front piece. The finely engraved line on the front piece is an important fashion detail that can be seen at close range and recalls the other bright lines of color. On the end pieces, the “ad lib” icon: the <A-ha> logo.