Nouveau Eyewear expands in France

Nouveau Eyewear recently expanded their territory rights in France to include the Nickelodeon properties, Dora The Explorer and Go Diego Go!, in addition to SpongeBob SquarePants. The marketing of the collections will be made thanks to the cooperation with the French distributor Lunetterie Parisienne. The Nickelodeon brands are owned by MTV Networks a division of Viacom International Inc., the world's #1 multi-media platform for kids between the ages of 2 to 16.
Lunetterie Parisienne will focus on the distribution of all three character collections bringing to France colourful children's optical frames and sunglasses made of combination materials, non-allergenic metals and shapes very close to adult styling, but enhanced with the fun world of Nickelodeon.
Each pair of glasses is completely hypoallergenic, has a special protective coating, features graphic character details on the temples and comes with a fun, character coordinated case.