"Relax, Cecop’s there"

“Relax, Cecop’s there”. This is the slogan that the Cecop Group used to welcome hundreds of opticians from all over the world to its stand at Mido 2011. The best way to relax? Massages and good food: and in fact Cecop guests enjoyed jamón de bellota, the delicious prosciutto that is a reminder of the Group’s Spanish origins and is an unmissable appointment for all its associates and guests at the exhibition. This year, a physiotherapist was also at the stand to give opticians massages that helped them to relax during the hectic days at Mido.
And relaxation will continue for Cecop associates even after the exhibition: at Mido Cecop presented new services designed to increase profitability for associate opticians, new collections of frames, a complete line of liquids and contact lenses with the Cecop label. Numerous proposals that associates may evaluate freely and choose those most appropriate for their outlet.
The large red shoppers that dotted the pavilions at the Milan exhibition will be the protagonists also at other international exhibitions Cecop will be attending in 2011. After Milan, the appointment is in Birmingham in April, where British opticians can also savor all the advantages of being part of the first international group of independent opticians.