Pearle Vision Cuts Ribbon to Unveil New Prototype Store Design

LYNDHURST, Ohio— Pearle Vision held a ribbon-cutting ceremony here yesterday to unveil its new prototype store design. A division of Luxottica Retail (NYSE: LUX), Pearle Vision opened its completely redesigned neighborhood eyecare center about 250 miles from its headquarters in Mason, Ohio. It features a completely transformed floor plan with modernized displays and signage with a new brand logo. The new Pearle Vision store design will serve as the model for the national optical chain's future new and remodeled eyecare centers throughout the country. The new floor plan brings the doctor forward and eliminates walls between the retail section and doctor's offices. Current licensees will have the opportunity to incorporate all or some of the new design elements into their existing centers.   See more