Superior Vision to Modify New Contact Lens Program After Sharp Feedback from Independent Optometrists

RANCHO CORDOVA, Calif.—In response to strong feedback over the past week from independent optometrists about a new contact lens program which Superior Vision originally planned to introduce in May, a spokesperson for the managed vision care company told VMail yesterday that Superior is "taking a step back to evaluate the components" of the program and has developed a new contact lens ordering system for its providers to order elective contact lenses for Superior Vision's members.   The spokesperson said that this new program would not be introduced on May 1 and was unable to provide more details at press time. She said, "The ordering system is for the covered benefit, and enables real-time interaction with Superior's claims system for benefit calculations. This program aims to promote competitive pricing and ease-of-use to help providers retain Superior Vision members within their practices. We value our relationship with our providers and the role they play in delivering quality care to our members. Superior Vision is committed to making vision care affordable for our members, as well as enhancing their vision care access. We stand behind that goal." She added, "The future of the Contact Lens Program will be communicated soon to our provider partners."    See more